Found October 28, 2009 on Biz of Basketball: Yardbarker Blogger Network
On the heels of the most-watched NBA regular season in Turner Broadcasting’s 26 years of airing NBA basketball, TNT tipped off the 2009-10 season with its most-watched doubleheader since Feb. 2, 1996 with nearly 3.7 million total viewers. The previous record is held by a doubleheader featuring the Suns @ Cavaliers and Bulls @ Lakers. In addition, the doubleheader ranks as Turner’s most-watched opening night in its 26 years of airing NBA basketball. TNT, which has enjoyed back-to-back years of...

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