While the economy had dwindled, at least one source sees corporate ticket sales as solid, compared to 2008. According to on-demand sports and event ticket management software and services company TicketOS, utilization of corporate-owned ticket inventory across all North American sports venues was 69% for October, which is down from 71% in September, but up 31% from October 2008. Club and stadium seating use averaged 73% while suite seats averaged 67% for October. The NFL leads all major leagues with the highest corporate ticket utilization.
As the first table shows, MLB’s playoffs remain a popular use of corporate ticket dollars as evidence by Yankee Stadium, Dodger Stadium, Fenway Park , and Citizens Bank Park showing up in the top 8 venues by volume.
According to John Wallace, General Manager of TicketOS, the following venues showed above average corporate-owned ticket volumes and utilization rates:
Venues With The Largest Corporate Season Ticket Volume
1
Yankee Stadium (New York)
2
Madison Square Garden (New York)
3
Verizon Center (Washington, DC)
4
Dodger Stadium (Los Angeles)
5
FedEx Field (Washington DC)
6
Fenway Park (Boston)
7
American Airlines Center (Dallas)
8
Citizens Bank Park (Philadelphia)
9
Giants Stadium (New Jersey)
10
Phillips Arena (Atlanta)
Venues With the Highest Corporate Season Ticket Utilization
1
Arrowhead Stadium (Kansas City)
2
FedEx Field (Washington DC)
3
Cowboys Stadium (Dallas)
4
Giants Stadium (New Jersey)
5
Gillette Stadium (Massachusetts)
6
Dodger Stadium (Los Angeles)
7
Fenway Park (Boston)
8
Kansas Speedway (Kansas City)
9
Angel Stadium (Anaheim)
10
Yankee Stadium (New York)
Source: TicketOS
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(THE BIZ OF FOOTBALL)
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Maury Brown is the Founder and President of the Business of Sports Network, which includes The Biz of Baseball, The Biz of Football, The Biz of Basketball and The Biz of Hockey. He is available for hire or freelance. Brown's full bio is here. He looks forward to your comments via email and can be contacted through the Business of Sports Network.
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