For the first of three NASCAR Sprint Cup events this season, the Eckrich colors will adorn the hood and sides of the No. 43 Richard Petty Motorsports Ford this weekend at the mile-and-a-half Kentucky Speedway. But, that will not be the only logo that driver Aric Almirola will race with. In a partnership with Eckrich, the Operation Homefront logo will also be on the car. Eckrich, part of the John Morrell Food Group, a subsidiary of Smithfield Foods, has partnered with Operation Homefront to support military families by donating five cents from the purchase of specially-marked products, up to $200,000, from now through July 4.
In addition to the awareness on the car, Almirola and his Petty team will be hosting a military family at the track this weekend. The team will also hold a media function Friday afternoon at 3:30 p.m. local time outside the No. 43 team transporter. At this time, Richard Petty, Almirola, Operation Homefront and the military family guests will unveil and disc...
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June 26, 2012
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