Originally posted on Larry Brown Sports  |  Last updated 3/15/10

A few weeks ago when a stunning video of Chuck Liddell and his girlfriend Heidi Northcott working out naked hit the internet, I didn’t know how to react. After hearing that the video turned out to be a viral ad for an athletic clothing company, I felt like an idiot for being duped. I don’t feel as dumb as the company that paid for the ads because not one in one hundred people would have figured out that this was an advertising ploy. It also became quite curious when a naked video of Chad Ochocinco was released days later, making it obvious that something was up. The act was old by then.

Now it’s become pretty clear that a late night talk show host was in on the act, not to mention our friends at The Big Lead who first released the vids. It also makes a lot more sense that other large sports blogs failed to post the video — perhaps they were offered the opportunity to partner up and declined so they weren’t about to get caught up in the “oh my goodness” sentiment. So what’s the point of this rant other than for me to vent my frustration over being duped and to laugh at the company who paid for the ads but didn’t get the product mention? In an interview shared by The Big Lead, Chuck Liddell revealed that the video was filmed at his buddy’s house — pitcher Brad Penny. And once again we see that Brad Penny’s priorities are clubbing, mixing it up with celebrities, mixing it up with celebrities at clubs, and making money. Somewhere way down the line after those items listed above is baseball. Hope the Cardinals enjoy their new arm.

Sources:
Chuck Liddell, Chad Ochocinco Nude Videos Were Viral Ads [The Big Lead]

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