EA Sports Active Gets NFL Training Camp Twist

When initially released, EA Sports Active really targeted a female audience, but in November that will change. Today, EA SPORTS™, a label of Electronic Arts Inc. (NASDAQ:ERTS), announced the development of EA SPORTS Active NFL Training Camp for the Wii™, a football-based training program that put users right into the football drills and conditioning workouts of an NFL training camp. Developed in collaboration with NFL strength and conditioning coaches, users will experience the thrill of competition while challenging friends and family in authentic NFL football drills. EA SPORTS Active NFL Training Camp with Total Body Tracking uses the included heart rate monitor and wireless motion tracking to provide a challenging workout and help deliver measurable results. It will link to the EA SPORTS Active online hub where users can share training results and challenge others to beat their personal best, as well as track progress toward specific fitness goals.* EA SPORTS Activ...