Denny Hamlin has sorted packages at FedEx headquarters on the busiest day of the year, been sent to the Super Bowl, the Orange Bowl and has done cross-promotions with golfer Davis Love III and Cowboys tight end Jason Witten.
But his latest sponsor outing may have been the most unique yet: FedEx sent him to Alaska to learn how to drive a dog sled with the reigning Iditarod champion.
''I get to do a lot of things I wouldn't normally get to do if I was not with FedEx,'' Hamlin said. ''For me, it's good to have a sponsor that shows you in such a great light. I get so much credit for doing all these things, but they are the ones who are helping out the communities everywhere I go.''
That relationship is one of the reasons Hamlin is currently negotiating a contract extension with Joe Gibbs Racing, more than a year before his current deal even expires. He looks around the garage and can't find many rides he believes are as competitive as his N...