In the information age, no rebranding effort stays under wraps for very long.
Such is the case with the new Miami Marlins logo, which leaked months ago on internet message boards and social media. When it was first unveiled, reaction wasn't kind. Critics knocked everything about the logo, from the 2-dimensional marlin flying out of the M to the busy color scheme that reminded many of the original technicolor Tampa Bay Devil Rays jerseys from the late '90s. This couldn't possibly be for real, we all thought at the time, not for a team moving in to a $400 million taxpayer funded stadium that seemingly nobody wanted.
The team's existing logo and jerseys weren't all that bad either -- black and teal had been very good to the team, clothing two World Series winners. This new logo couldn't possibly be for real, could it?
Turns out it was.
Last night the team held their great unveiling, answering all of our questions about what the Miami Marlins would be as ...