Money Doesn't Talk, It Builds Luxury Boxes

Jon Chait has an interesting piece up regarding the question of paying revenue-generating college athletes. In response to Taylor Branch and the chorus of writers who have used the Sandusky scandal to attack college sports in general, Chait makes the point that football and basketball players from high-revenue programs are subsidizing non-revenue athletes:Branch's article, like most arguments for paying college athletes, focuses in great detail on the profits of television networks and apparel companies. But paying players wouldn't affect that revenue – the networks' cut is the networks' cut. The question is how to allocate the money that the university receives in ticket sales and television dollars. The sums are non-trivial: A big-time program like the University of Texas football team can generate more than $90 million a year in revenues, and still have nearly $70 million left after expenses. But even a glance at where the money goes shows the absurdity of this n...