Social media outlets in mid-Michigan nearly blew a gasket early Saturday afternoon when a University of Michigan fan with money to burn trolled Michigan State fans by skywriting “Go Blue” over East Lansing. Michigan State fans were gearing up for the Youngstown State game on campus.
Lansing State Journal | Rod Sanford
Photos dominated my Facebook feed. My phone blew up with text messages. Foul language was used left and right on Twitter. Some got angry. Some (like myself) scoffed at the waste of money. Scott Westerman, an MSU alum whose wife, Colleen Westerman, is a two-time ovarian cancer survivor saw it as a fundraising opportunity. After seeing the lettering, Westerman issued a challenge to Spartans across the country. Via the interwebs, Westerman posted:
“The sheer cost of this momentary chest beating gives the unfortunate perception of malice. That’s not what Spartans are about and I don’t believe it’s what true UofM alumni are all about. Will you help me show Wolverines everywhere what we can do with $3,000? This is Ovarian Cancer Awareness Month. As many of you know, Colleen is a two time survivor, one of hundreds in our state who are fighting this silent killer. Will you consider making a $10-$50 contribution to the Michigan Ovarian Cancer Alliance (which is based in Ann Arbor) and say that it’s coming from a supporter of Michigan State University?”
Westerman estimated that the trolling UM fan wasted a couple thousand dollars with his or her cute act. Spartans rose up and as of 6 p.m. Tuesday, Shepherd said the organization has raised $6,835 from 360 donors. The Michigan Ovarian Cancer Alliance will use the money to provide resources and support to survivors and their families, advocate on their behalf, raise awareness and work to educate people around the state about the signs and symptoms of the deadly cancer. Well played, Mr. Westerman. I don’t foresee another time when I will thank a UofM fan for their arrogance.