Found January 27, 2012 on Rams Herd:

The points in the CVC's message to Stan Kroenke's London plan can be counted on one finger.

When it comes to the big question hanging over the St Louis Rams' future - where will they play home games in 2015 - the ball is in the court of the St Louis Convention and Visitor's Center. The STL CVC for short. They owe Stan Kroenke and the Rams a proposal for dome improvements that would elevate the building into the upper tier (read: revenue-producing, not gimmicky design elements like video lightboards) of the NFL. 

Before they tender that proposal, though, they offered a few choice words for Kroenke and his plan to move three of the team's next 24 regular season home games to London: "No f***ing way." 

Well, that's a paraphrase. But it isn't too far off the mark, according to a report from the St Louis Post-Dispatch

The commission acknowledged that the Rams playing overseas would "elevate an awareness of St. Louis on the global stage." But it added, "Our lease with the Rams requires that the Rams play all their home games in the Edward Jones Dome."

The Rams stand to benefit not just in "awareness" when it comes to playing in London -- they get paid, too. The NFL guarantees revenues in excess of a sellout for these caravan games, and a sellout at 82,000-seat capacity Wembley Stadium is nothing to sneeze at in comparison to revenues from the Dome. While the team has already offered to reimburse season ticket holders for those tickets, the CVC can't be happy about the impact on local businesses of losing these three keystone events. And the Rams have not stated or implied any plan to pay back vendors, local bars, parking lots, or the like. 

While it's honorable for the CVC to be sticking up for the little guy in this dispute between power brokers, it strikes me as exactly the wrong approach if they want to keep the team here for the long term.

Remember, these games are all about leverage. And Stan Kroenke has all of it. He has exercised only the tiniest amount by moving games to London, and publicly opining about co-owning the Dodgers. If he was serious about burning bridges with St Louis, he could simply sew up the pocketbook and refuse to put a good product on the field. (For example, he could have let Jeff Fisher go, and signed a college guy on the cheap like his fellow cross-pond-er Malcolm Glazer, and saved himself tens of millions of dollars.) 

For the CVC to be playing these penny-ante games when the stakes are in the billions is frankly ridiculous. Kroenke is waiting to hear how the Dome and the St Louis region is going to pay back the "jack" that he has put into this team. What he's hearing right now is essentially an open invitation to look elsewhere. 

Not a good sign if you're a fan of the St Louis Rams.  


Who Objects To The St Louis Rams Playing In London? St Louis Does

Last week, NFL Commissioner Roger Goodell and St Louis Rams owner Stan Kronke shook hands on a three-year commitment to the NFL's plan to play games in London. The Rams agreed to give up one of their home games in each of the next three seasons, in return for getting a hefty paycheck (guaranteed sellout revenues from a stadium that seats 82,000+) and increased exposure. It...

An Open Letter To Stan Kroenke From Rams Fans

Dear Stan, Where there is smoke, there is fire. A tired cliché, I know, but one very applicable to the current situation regarding the Rams’ future in St. Louis and the potential blaze burning behind your office door. As bidders emerged for the Los Angeles Dodgers this week, you threw your name in among those listed as interested, although we know you did not put in an official...

St. Louis Rams must play all home games at Dome, commission says

Convention and Visitors Commission responds to team's plans for London games.

Kroenke could be making a bid for the Dodgers

Stan Kroenke owns the St. Louis Rams.  And the English soccer club Arsenal.  He also owns, through family members, the NBA’s Denver Nuggets and the NHL’s Colorado Avalanche. But he doesn’t own a baseball team.  Yet. According to the Los Angeles Times, Kroenke has “explored” the possibility of joining the bidding for the L.A. Dodgers.…

Deep Posts: Rams’ ultimate location still up in the air

-- Ongoing discussions of the St. Louis Rams' stadium situation have a lot of people wondering if the team will be in a different location by 2015. The St. Louis Convention and Visitors Commission has been discussing the financial permutations of turning the Edward Jones Dome into a "first-tier" facility (read: more luxury boxes). The Rams currently have a lease through...

Rams get $124M plan to upgrade dome

The St. Louis Convention & Visitors Commission unveiled a plan Wednesday that calls for $124 million in improvements to the Edward Jones Dome in hopes of making sure the city doesn't lose another NFL team. The commission had faced a Wednesday deadline to deliver the plan to the St. Louis Rams, which leases the dome. The lease requires the dome to be ''first tier...

Kroenke makes the first cut in Dodgers sale

From our brethren at HardballTalk (they seem like nice guys, but for their obsession with baseball) comes an update regarding the effort of Rams owner Stan Kroenke to purchase the L.A. Dodgers.  He has made it past the first cut in the process, unlike the group led by Dallas Mavericks owner Mark Cuban. Previously, it…
Rams News
Delivered to your inbox
You'll also receive Yardbarker's daily Top 10, featuring the best sports stories from around the web. Customize your newsletter to get articles on your favorite sports and teams. And the best part? It's free!

Today's Best Stuff
For Bloggers

Join the Yardbarker Network for more promotion, traffic, and money.

Company Info
What is Yardbarker?

Yardbarker is the largest network of sports blogs and pro athlete blogs on the web. This site is the hub of the Yardbarker Network, where our editors and algorithms curate the best sports content from our network and beyond.