Found January 26, 2009 on Sports Are 80 Percent Mental:
PLAYERS: Tiger Woods

As first seen on Livescience.comIts not you, its me. That's what the CEOs at three large companies told their superstar athlete spokesmen in the last few months. Tiger/Buick, LeBron/Microsoft and Beckham/Pepsi just didn't click with us. Why? As usual, our brains are the problem...
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