But I Absolutely Refuse to Write About the Draft Caps

As you may recall from the lead-up to the Super Bowl, the NFL is introducing a new logo system for the big game. Turns out they’re also revising a bunch of other logos and graphics. Let’s take a look: • The new conference logos: The new letterforms are fine — an improvement, even — but the new treatment of the stars is a classic case of overthinking. Did anyone out there equate the number of stars with the number of divisions in each conference? Like, anyone? And now the AFC mark looks badly out of balance. Pfeh. • The new offseason and preseason logos: I’m fine with the change in the shield shape. Seems like the two-line wordmarks (“Scouting Combine” and “Training Camp”) were easier to read in the old configuration, though. • The new conference championship trophies: What a disaster. They’ve taken a pair of interesting trophy designs and turned them into a pair of junior-grade Lombardi Trophy clones. Boooo! • The new p...