Originally written on The Cardinal Nation blog  |  Last updated 10/16/11
Two social media tools I use regularly are Twitter and Facebook. Like most of them, there is plenty of noise to filter through, along with some news and information, as well. When following a hashtag associated with a sports team such as #stlcards for the St. Louis Cardinals, the level of activity during a game is very high. Recently, I came across a website, SocialGuide.com, that tracks social comments relating to television programs. Last week’s results (October 3-9) in the Sports category indicate a strong showing for Major League Baseball. Behind the number one event, the NFL game between the Jets and Patriots, were the MLB Division Series Game 5’s, with the Tigers-Yankees second and the Cardinals-Phillies third. Almost 125,000 comments were logged during the Cardinals game by over 67,000 unique individuals. The other three NLDS games during the period ranked 15th, 16th and 19th in the top 100, tracked across college and professional sports televised events. Follow me on Twitter...
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