Before getting into the Boston Globe piece on WEEI, it needs to be noted that despite the struggles of the station, the WEEI/NESN Jimmy Fund Radio-telethon raised over $3.3 million for the Jimmy Fund. That’s outstanding. It’s just a notch below last year’s total of $3.4 million.
Congratulations to all involved. There isn’t a more worthy cause out there, and this event means so much to it.
Questionable moves hamper once-dominant WEEI
The article is fairly light in its criticism of the station, largely relying on the testimony of a few listeners to make its points. Rather than diving deeper into the business side of things, and the thinking of parent company Entercom, the article seems to place blame on the programming.
The comments from Entercom chief David Field sort of confirm my own thinking on the subject of competition with 98.5:
“We have two very successful sports stations with huge audiences that are both doing great work and are very effective for their advertisers,” Field sa...