Undressing An Endorsement Opportunity

The Cleveland Indians recently struck a deal with IMG to find a sponsor to claim the naming rights for Jacobs Field. CAA has been employed by the New York Yankees to procure sponsors for their future new stadium [CAA: Creative Acquisition Agency]. If the Minnesota Vikings ever decided to drop their stadium's name, which falls somewhere between hetero and homo (after all, it is called the Metrodome), the team may have a new option for sponsorship. By following the lead of Italian soccer team Trentino 1921, the Vikings may be able to add a corporate sponsor that fits right in with their needs. Introducing: escort agency, Casa Bianca (also known as White House for you Anglos) [Thing Is, You Can't Use Your Hands]. If Trentino could score $10,000 Euros for the sponsorship, I wonder what the Vikings could muster through some intense negotiations with the escort service. Maybe the service would supply a couple of boats and some ladies…oh wait… -Darren Heitner