Exclusive interview: Strikeforce CEO Scott Coker

By Jason Perkins January 28, 2011The business of promoting always seems to value those who put the self in front of promotion. In a world of Don King's, Bob Arum's, Gary Shaw's and yes, even Dana White's, Scott Coker strikes a refreshing contrast. The humble Strikeforce CEO is the anti-self-promoter, he doesn't make bold controversial statements or spit venomous pejoratives at his competition, instead the former martial arts instructor chooses to focus squarely on the sport, the fighters and the fights. "The beauty of having a traditional martial arts back ground is it teaches you the perseverance and the indomitable spirit. As far as teaching martial arts, it was a very special time in my life and I'll never forget it. I had so many great times and great students. I miss a lot of those guys. I miss my instructor. But running a company is a lot different. "When you teach martial arts, especially to children and teenagers, your giving yourself...