Found June 04, 2013 on Project Spurs:
With the San Antonio Spurs ready to face the defending champion Miami Heat in the 2013 NBA Finals, it's time for the trope that just never gets old: America hates the Spurs.   Everyone's favorite contrarian analyst (troll?), ESPN's Skip Bayless, admitted in his recent column that even ESPN's First Take producers are weary of referencing San Antonio because, well, they decimate ratings just as much as they decimate opposing defenses.   "Heck, over the years, I've even had "First Take" producers discourage me from talking about the Spurs on air because they're such ratings killers."   The Spurs are truly an anomaly. When was the last time a great franchise was considered boring? When was the last time a national audience shunned a transcendent superstar? Before Tim Duncan, R.C. Buford and Gregg Popovich progressively offered new ways to operate a successful organization, which includes a no-nonsense policy with the media, fans gravitated towards teams that were always good. That's because fans like winning -- it's easier to appreciate -- and because these teams often had several identifiable superstars. The Spurs have both going in their favor.   But they don't want the adoration. It's unnecessary. Irrelevant. Extraneous. Popovich concocted a proven winning formula and that formula doesn't include TV ratings.   What kind of person doesn't want to be appreciated for their accomplishments? It's almost human nature. Not Pop or Duncan, though. They detest self-promotion almost as much as losing itself. They are a rarity in professional sports because they are secure in the system, in the team and in themselves. They don't need the media to tell them they are doing a good job. Because they already believe in their process.   The results speak for themselves.

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Spurs dynasty formed in Duncan's "Decision"

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Over the next couple days the basketball world is going to be flooded with anything and everything Miami Heat and San Antonio Spurs. When it comes to the guys from Texas one of the things that is likely going to get a lot of attention is the promise that Tony Parker made to Tim Duncan last season when the Spurs were eliminated in the Western Conference Finals. Parker talks about...

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This Finals, the Spurs will send Tim Duncan out into the sunset as a winner, securing “The Big Fundamental” his fifth title.

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Predicting the 2013 NBA Finals between the Miami Heat and San Antonio Spurs. Here's reasons why the Spurs will send Tim Duncan out into the sunset as a winner, securing “The Big Fundamental” his fifth title.

Spoelstra, Popovich making the right moves

Other than being widely known by just the first syllable of their surnames, the coaches who will match wits in these NBA Finals may seem like polar opposites. Of course, they would probably disagree with that assertion. Miami's Erik Spoelstra wears sharp suits and is a stats guy; San Antonio's Gregg Popovich often skips the tie and would immeasurably prefer to answer questions...

Finals matchup not great for Kobe

The biggest loser of the 2013 NBA Finals won't be LeBron James and the Miami Heat or Tim Duncan and his San Antonio Spurs. It'll be Kobe Bryant. Even if the Heat fail to win this series, LeBron has emerged as the player his talent always foreshadowed. And his team will have just competed in its third Finals in three years. He has a ring already, and he's almost certain...

I'll take Pop over Phil any day

The NBA Finals are about to start and, undoubtedly, with them also will begin the onslaught of "San Antonio is underrated" talk. This is annoying for all kinds of reasons, namely the people complaining about the underrating do the rating and rating has absolutely zero to do with anything that matters in the Association. The biggest problem is it is not true. The Spurs...

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NBA Finals Game 1 live blog

So much for rust. The Spurs, whose last game was nine days ago, came out firing early Thursday night, jumping out to a 9-2 lead. But the Heat responded behind LeBron James, who finished the first quarter with six points and four rebounds in the first frame. King James also got a second foul on Tim Duncan, who finished the first quarter 0 for 5 from the field and scoreless in the...
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