Originally posted on Larry Brown Sports  |  Last updated 3/29/12

No, this is not a photo from Charles Barkley‘s failed audition for “To Wong Foo.” This is a shot from Barkley’s newest Weight Watchers TV spot, which will begin airing April 8.

We’ve already seen Barkley play Alicia Keys on “Saturday Night Live,” but this new foray into cross-dressing is on a completely different level. Wearing heels, a black cocktail dress, a wig, earrings, gaudy jewelry, and — not to mention — “chest padding,” Barkley will continue promote the message that Weight Watchers isn’t just for women.

Back in January, Barkley had to clarify himself after he was caught saying his endorsement with the weight-loss program was a “scam.” Weight Watchers wasn’t upset about the remark, so it’s unlikely that this is some sort of punishment. This is probably just the company’s way of mixing up its message, because Barkley talking about meatballs has become so played out.

Can’t wait to see wait to see the treatment this gets on “Inside the NBA” on Thursday.

H/T Complex via Los That Sports Blog

This article first appeared on Larry Brown Sports and was syndicated with permission.

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