Kobe vs. Lebron is about to Become Dan vs Dave 2.0 in Marketing Fail

Leading up to the 1992 Olympic games, Reebok pumped millions of dollars into an advertising campaign many of us will still remember. Dan vs. Dave, featured 2 Decathletes who were viewed as the two favorites to win the gold medal. Why they chose Decathletes blows my mind, but at least they avoided Harding vs Kerrigan. Fast forward 17 years later and look what we have brewing. This time around, its not 1 company but rather 2 who are on the verge of pre
maturely blowing their advertising load.