This is the first article by new Business of Sports Network contributor, Rob Smith. Please welcome him aboard. -- Maury BrownAbove all else, the only thing you need to know about the 2011 NBA Finals is that the Miami Heat represent all things evil and the Dallas Mavericks stand for all that is right in this world. There is no middle ground. A large segment of today's sports media would have you believe that the Heat are made up of a traveling gang of bullies, flying to and fro NBA cities across the country stealing the collective milk money of each team, leaving every victim hanging by their jerseys from a coat hanger, kicking their feet helplessly. We, Joe Sportsfan, have eaten this angle up, spewing contempt for the Heat and throwing our support behind the Mavs without taking the time to ask, "Why?" To be fair, we don't really hate the Heat, just their villainous leader. LeBron James embodies everything we hate about sports: arrogance, lack of loyalty, inflated s...
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