When March Went Mad: Interview with Author and CBS Sports Analyst Seth Davis

This month marks the 30th anniversary of perhaps the most pivotal event in NCAA and NBA basketball history. While the game itself was sub par by most standards, the legacy which followed helped reshape the pro and college games and ushered in a new era of televised basketball.On March 26, 1979, Larry Bird's undefeated Indiana State Sycamores met Earvin "Magic" Johnson's Michigan State Spartans in Salt Lake City in what remains the the most watched televised basketball game in history.Their equally uncertain and tumultuous recruiting experiences aside, their paths to stardom couldn't have been more contrasting, and as such, the Bird-Magic rivalry which ushered in an unprecedented era of hoops could, in many ways, have never come to fruition.With ESPN still in its infancy, March Madness hardly a nationwide cultural phenomenon as we know it today, and the NBA a fledgling league struggling to appeal to mainstream America, the attention-shunning, but competition-dri...