Found September 19, 2009 on SBS - The Business of the NFL:
FOR THE JETS AND PATS, THE HATRED RUNS DEEPby TJ Rosenthal For Football Reporters Online Rex Ryan didn't come here to kiss Bill Belicheck's rings. Respect is one thing, laying down is another. Tom Brady, after hearing Ryan's comment that the Jets will treat Sunday's game like a Super Bowl, answered "the Super Bowl..that's played in February." It's Jets Patriots time again. One of the NFL's most heated rivalries returns to center stage as the battle for sole possession of 1st in the AFC East comes to the Meadowlands in September.To understand the nature of the rivaly let's take a look back: The intensity of Jets Pats, dating back to the AFL days, where both franchises came from, became vitriolic after legendary coach Bill Parcells left the Super Bowl Patriots in 1996. Wanting total control and not getting it from Pats owner Robert Kraft, then Jet owner Leon Hess offered it to Parcells. With it the  hapless 4-28 Rich Kotite era, ended. "I...
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