Every Wednesday until the Super Bowl, Brian Billick will write a weekly column looking in-depth at different aspects of the modern NFL and will discuss experiences and insights he gained while coaching and broadcasting.
This Sunday in Baltimore, we'll see two of the league's marquee franchises facing off against each other, in a contrast of both football and management styles.
Since 1996 the Dallas Cowboys have had eight quarterbacks, six head coaches and a single playoff win.
The Baltimore Ravens began their franchise the same year, and have had the same number of quarterbacks, but only half as many coaches and have celebrated 12 playoff wins and a Super Bowl trophy during that period.
What's the difference? It's not the market. Dallas is a much larger and more lucrative market than Baltimore, which finds itself hemmed in between Washington and Philadelphia. It's not commitment to winning -- both franchises are obsessed with the pursuit of excellence in the hypercompetitive en...