Gary Bettman Considers Playing Game On Top Of the Hubble Space Telescope

Despite the best efforts of Gary Bettman, the outdoor NHL hockey game between Buffalo Sabres and Pittsburgh Penguins garnered the NHL's best ratings since 1996. In case you didn't hear about this, which I didn't until the game was over, this game was played at 1 pm on New Years day, a holiday that most of us associate with NHL hockey. The advertising plan was equally spectacular as Bettman went door to door to several houses in his neighborhood to tell people about the game. In any event, something worked, because the game brought in five share on NBC (2.6 million households).