Originally posted on Puck Drunk Love  |  Last updated 6/4/12

The Los Angeles Kings are cashing in on their playoff success. The team recently announced that they have reached an agreement with Fox Sports on a new television contract that will keep Kings hockey on Fox Sports West through 2024. In the deal the Kings are guaranteed a sum of approximately $250 million. 

The deal, as reported by the LA Times, not only paints a clear picture of LA's recent success but also offers an idea of how volatile the television market is in Los Angeles. 

Let's give credit where credit is due. The club's playoff run likely tacked on to the already large price tag they were seeking for television rights. Without a run that may very well end with the Cup, the team wouldn't have quite as much leverage with Fox Sports as they do right now. In terms of timing, the Kings could not have reached a deal at a better time. The two sides deny that this played a role in the negotiating process but it seems that any incentives or bonuses that were tacked on to the deal were mostly fueled by the team's quest for the Cup in 2011-12.

However, the deal's large price might have more to do with recent events off the ice than it does with events on the ice. Time Warner Cable was able to secure the rights of the Los Angeles Lakers away from Fox Sports which allowed the Kings to leverage their price, threatening to also jump ship and join TWC. This bargaining tactic helped inflate an already large asking price and resulted in the final $250 million price. 

The new deal for the Los Angeles Kings is one of the most lucrative deals in all of hockey. Averaging out at roughly $21 million per season, the Kings will now rank among the elite teams in terms of television revenue. The report states that LA's recent success didn't play a major role in negotiations but it does indicate that there are incentives in the contract that would reward the Kings for their success on the ice.

What does this deal mean for the Kings now that the two sides have reached an agreement? 

Simply put, the Kings should have no issue signing their stars to new contracts when they expire. Jonathan Quick's current contract is set to expire at the end of 2012-13 and the elite goaltender is due a hefty raise. It's safe to assume the Kings will have no issue extending Quick when the time comes thanks to their newly secured television deal. 

The deal also may allow the Kings to make a bigger splash in free agency this summer, if they so desire. The Kings only have five contracts expiring at the end of 2011-12 (Fraser, Parse, Stoll, Penner and King) but they could pursue slightly more expensive options thanks to their recent influx of cash.

[followDavid]

[follow]

GET THE YARDBARKER APP:
Ios_download En_app_rgb_wo_45
MORE FROM YARDBARKER

Greg Jennings: Ryan Tannehill has had his hands tied by coaches

Josh McDaniels 'happy' with Pats but wants to be a head coach again

WATCH: Jim Harbaugh in cleats throws out first pitch at Cubs game

Why Rickie Fowler will win the PGA Championship

Warren Sapp bitten on arm by shark

LIKE WHAT YOU SEE?
GET THE DAILY NEWSLETTER:

Fitzpatrick, Jets agree to one-year deal

Baker considering removing Papelbon from closer role?

Greg Hardy struggling to find work, reportedly even in CFL

Jets players told not to discuss Ryan Fitzpatrick situation

Brock Lesnar won't be punished by WWE for UFC drug test

Report: Cowboys to be fined up to $250K for suspended players

Report: Ravens WR Mike Wallace failed conditioning test

WATCH: Kobe Bryant drives Ferrari around Italian racetrack

Terrelle Pryor shouts out Ohio State after ban ends

Justin Timberlake advocates for Memphis to join Big 12

Poll: Las Vegas residents don’t support public funds for NFL stadium

Conor McGregor talks trash to Nate Diaz on ‘Conan’

We asked Team USA: What other Olympic sport would you play?

Real Madrid can’t train at Norwegian school because of the kids

Newspaper uses Michael Jordan ‘crying face’ as image

Equipment manager Blake Griffin punched no longer works for Clippers

Report: Nicks signing one-year deal with Saints

Reds 'picking up the pace' on Jay Bruce trade talks

NHL News
Delivered to your inbox
You'll also receive Yardbarker's daily Top 10, featuring the best sports stories from around the web. Customize your newsletter to get articles on your favorite sports and teams. And the best part? It's free!

By clicking "Sign Me Up", you have read and agreed to the Fox Sports Digital Privacy Policy and Terms of Use. You can opt out at any time. For more information, please see our Privacy Policy.
the YARDBARKER app
Get it now!
Ios_download En_app_rgb_wo_45

We asked Team USA: What other Olympic sport would you play?

Why Gary Bettman's CTE denial is cause for concern for NHL

WATCH: Inside the Nike SNKRS BOX in SF for Golden Air Celebration

WATCH: Five other uniforms Chris Sale should cut up

QUIZ: Name every Olympic event in which the USA has never won a gold medal

Five U.S. Olympians favored to win multiple gold medals

WATCH: What teams should join the Big 12?

One Gotta Go: Do NBA players really love NBA2K?

One Gotta Go: NBA players hate Facebook too

One Gotta Go: NBA players settle the fast food beef

Today's Best Stuff
For Publishers
Company Info
Help
Follow Yardbarker