from Mike Ozanian of Forbes, During the 2011-12 season, the Pittsburgh Penguins, Buffalo Sabres, Boston Bruins, St. Louis Blues and Detroit Red Wings led the league in local television ratings. The Penguins, Bruins and Red Wings were ousted in the first round and the Blues were eliminated last night by the Los Angeles Kings (the Sabres did not make the playoffs). Moreover, among the playoff teams whose ratings increased more than 50% this season (Nashville Predators, Florida Panthers, Flyers and Bruins), only the Predators might make the conference finals.
Further challenging the NHL’s ability to continue to produce impressive television viewership figures are that the Los Angeles Kings made it to the Western Conference Finals and New Jersey Devils, up 3 games to 1 against the Flyers, appear headed to the Eastern Conference Finals. The Kings had the 26th-worst television ratings among the league’s 30 teams this season while the Devils were 28th.