go to MSN.com
Found February 09, 2013 on Awful Advertisements:
PLAYERS: David Beckham

From Awful Advertising:

While the interwebs were abuzz over the latest H&M ad featuring David Beckham showing off his assets, some Debbie Downer felt the need to reveal something shocking.

Apparently, according to the Today Show, H&M used a body double for some parts of the video shoot. Then H&M actually confirmed it:

"David was very involved in the advert, including doing most of the stunts. Due to his tight schedule, a body double was used in smaller parts of the video."

Is that PR-speak for "his butt isn't tight enough?" Is Beckham's body not perfect enough for H&M? I know body doubles are used in movies all the time, but this man is a professional athlete. If even HIS body isn't cutting it for H&M in "smaller parts" of the video, what hope do the rest of us have?

Victoria's Secret does the same thing, and maybe it is just a reality we need to expect. In advertising, we always see products in their best-case scenario, which is probably why H&M chose to use Beckham to hock their underwear to begin with.

It's not surprising that H&M would want to use the best male body they could, but when even Beckham isn't good enough, it makes me worry. 

5 Comments:
  • I guess will start calling this butt-syncing and It's amazing that there are acually butt models out there.
  • I'm destroyed
  • His butt is fine. I was hoping to see more of his "stuff" in swollen glory, but he musta been sucking in up into his body. It was nowhere man. Like ... he was a Ken doll down THERE.. yeah. Nothing even for the imagination. Its a pity, really. Just a pity.
THE BACKYARD
RELATED ARTICLES

Beckham could make PSG debut next week, coach says

David Beckham could make his Paris Saint-Germain debut in 10 days. Coach Carlo Ancelotti says Beckham may play at Sochaux on Feb. 17. Beckham joined the club amid a whirl of flashbulbs last week, signing a five-month deal until the end of the season. The 37-year-old former England captain has been training in London and will practice with PSG next week, Ancelotti says. Beckham...

Beckham's PSG debut put on hold

David Beckham may have to wait to make his Paris Saint-Germain debut, after Carlo Ancelotti claimed he isn't yet ready for first-team action. The former England captain's high-profile move to the French capital was completed on transfer deadline day, and made the headlines as he announced he will donate all his wages to charity. Despite critics calling the move a publicity...

Beckham closing on PSG debut

Coach Carlo Ancelotti says David Beckham could make his Paris Saint-Germain debut at Sochaux next weekend. Beckham joined the club amid a whirl of flashbulbs last week in an unexpected move, signing a five-month deal until the end of the season. The 37-year-old former England captain has been training in London this week and is set to start training with PSG next week, Ancelotti...

Ad firm admits David Beckham used double in underwear commercial

David Beckham used body double in underwear ad

Beckham To Train With Psg On Wednesday

Former England captain David Beckham, who recently signed a five-month deal with Paris Saint-Germain, will train with his new team-mates on Wednesday for the first time.

David Beckham’s H&M Underwear Commercial Is Just Lovely

Hey ladies! Want to see David Beckham in his underwear? Of course you do. Thankfully for us, his latest H&M underwear line commercial (directed by Guy Ritchie) has hit the Internet! It’s basically two minutes of him chasing a car that’s got his bathrobe stuck in the door, but who really cares what he’s doing? That’s not the point. The point is that Becks is still the...

Wear H&M underwear, look like David Beckham

[youtube]il21FZu-IUY[/youtube] Following in Calvin Klein's footsteps, H&M is jumping on the "sell underwear by showing unattainable bodies" bandwagon. In a commercial directed by Guy Ritchie, David Beckham is filmed for about a minute and a half doing nothing but running/jumping/swimming in his underwear. Yes, the man has a nice body and I guess it says...

Ancelotti says Beckham could debut next week

Coach Carlo Ancelotti says David Beckham could make his Paris Saint-Germain debut away to Sochaux in 10 days. Beckham joined the club amid a whirl of flashbulbs last week in an unexpected move, signing a five-month deal until the end of the season. The 37-year-old former England captain has been training in London this week and is set to start training with PSG next week, Ancelotti...

Randy Couture Cologne Model?

Who does Captain America think he is?  David Beckham?  What’s up with the new tats?  Mid life crisis. Randy Signs With Spike TV Dana And Randy Squash Their Beef
Soccer News
Delivered to your inbox
You'll also receive Yardbarker's daily Top 10, featuring the best sports stories from around the web. Customize your newsletter to get articles on your favorite sports and teams. And the best part? It's free!

RUMORS & GOSSIP

LeBron announces return to Cavs, says he's 'coming home'

LeBron James has finally made his decision, and he is heading back to Cleveland. James broke the news on Friday afternoon on SportsIllustrated.com that he will indeed be signing with the Cleveland Cavaliers. James, an Ohio native, broke Cavaliers fans’ hearts in 2010 when he left the Cavaliers for the Miami Heat. He’s now trying to right that perceived wrong by heading back to...
Via NESN.com
48 minutes ago

Jeter a secret owner in 'banana hammocks' underwear brand?

As Derek Jeter continues to tour the country this summer on his “Retirement Tour Super-Happy Funtime Bonanza,” news has surfaced that indicates the New York Yankees star is preparing himself for life after baseball on the investment side of things. One of those investments purportedly involves being a “secret owner” in a underwear company specializing […] The post Derek...
Via Sportress of Blogitude
3 hours ago

Crabtree not interested in talking about Sherman

The back and forth between the San Francisco 49ers and Seattle Seahawks since the NFC Championship game in January has been well documented. From Richard Sherman’s remarks about Michael Crabtree immediately following the game to Sherman’s most recent remarks about the San Frnacisco 49ers wide receiver, there has been a lot of drama surrounding these two teams.  Once 49ers linebacker...
Via Sportsnaut
6 hours ago

Calvin Johnson: Detroit Lions need to win a Super Bowl

The Detroit Lions are not a team that are typically associated with Super Bowl predictions. Yet wide receiver Calvin Johnson feels that he and his teammates are ready to not only be a competitive playoff contender but be a team that can take it all…now. Johnson told the Detroit Free Press that the Lions are about to shock the world. “We need to win a Super Bowl,” Johnson said...
Via Players View
3 hours ago

Woman claims she was drugged while drinking with Rodman

A police report has been filed in Ft. Lauderdale which names Dennis Rodman by a woman who alleges she was drugged last week while drinking in a hotel bar with the former NBA star.According to the report, a 22-year-old by the name of Angela Torre claims she met Rodman and a friend named Charlie on July 1st at the Ocean Manor Resort Hotel. It's worth noting that Rodman in fact...
Via Bush League Chronicle
4 hours ago

Report: Dan Gilbert's letter remains an issue for LeBron

As LeBron James prepares to head to Brazil to watch the World Cup finale in person, Chris Broussard is reporting that Dan Gilbert’s scathing letter from four-years ago could prevent Akron’s prodigal son from returning home. According to Broussard, Gilbert’s letter is believed to be the reason James has been unable to make a decision about where he wants to play. In the letter...
Via BlackSportsOnline
4 hours ago

Clayton Kershaw's scoreless streak ends at 41 2/3 innings

Since June 13, Los Angeles Dodgers pitcher Clayton Kershaw has not allowed a run, until Thursday night. Kershaw went 41 2/3 innings without allowing a run until he gave up a solo home run to Padres third baseman, Chase Headley. Kershaw was able to battle out of the game with only the one run given […]
Via Full Scale Sports
11 hours ago

Ex-teammate likely ratted out Ryan Braun to MLB in 2013

How was MLB able to get Ryan Braun to agree to a 65-game suspension in 2013 despite the absence of a failed drug test? There was so much evidence against Braun that the Brewers slugger decided to accept his fate. And where did MLB get all the evidence? Not only did they have Anthony Bosch […]
Via Larry Brown Sports
11 hours ago

Lacrosse company upset with favoritism to softball, Title IX

Warrior, a sporting goods company specializing mostly in lacrosse (and hockey) apparel and equipment, came out firing on Thursday night after seeing softball televised on ESPN while lacrosse was on ESPN2. Here is the tweet sent from the official Warrior account: Does anyone else find it laughable that Softball is on ESPN1 & #WorldLax is […]
Via Larry Brown Sports
13 hours ago

Donovan McNabb, Randy Moss: Coaching is Cowboys' problem

The Dallas Cowboys have not made the playoffs since 2009, which was also the last time they posted a winning record. Despite having some talented players on their roster, the Cowboys can’t seem to win when it counts. Tony Romo takes most of the blame for that, but Donovan McNabb and Randy Moss see things […]
Via Larry Brown Sports
1 day ago
Today's Best Stuff
For Bloggers

Join the Yardbarker Network for more promotion, traffic, and money.

Company Info
Help
What is Yardbarker?

Yardbarker is the largest network of sports blogs and pro athlete blogs on the web. This site is the hub of the Yardbarker Network, where our editors and algorithms curate the best sports content from our network and beyond.