LATEST STORIES FROM AWFUL ADVERTISEMENTS

DirecTV ditches Rob Lowe in favor of a talking horse and Hannah Davis

A while back, we praised DirecTV for their Rob Lowe commercials. They were refreshing and comical takes on the tired topic of television. When the first couple ads debuted, we wanted to see Lowe in more and more ridiculous parodies of himself. That’s exactly what DirecTV delivered, but over time – like any idea – the concept grew stale and the company is now moving forward...
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April 08, 2015  |  Discuss

This Charter Communications rap is so bad you need to hear it

Charter Communications isn’t the most popular of service providers and you can see why. They’ve summed up each of the three aspects of the Triple Play; phone, internet, and TV into a terribly awkward music video. I’m pretty sure the triple play is Comcast’s thing in the first place so I’m surprised it’s not copyright infringement. At the very least this ad gets it...
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April 07, 2015  |  Discuss

Tiger Woods passes torch to Rory McIlroy in brilliant new Nike ad

Nike has released an effective new ad showing how much Rory McIlroy admired Tiger Woods growing up. The ad titled “Ripple,” tells the story of McIlroy’s childhood, illustrating just how important Woods was in McIlroy’s development and progression to becoming number one ranked golfer in the world. In the ad we see McIlroy’s childhood idolization of Woods on display...
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April 07, 2015  |  Discuss

Advertisers are copying the success of Progressive’s Flo

If the Geico caveman taught us anything, it’s that when advertisers hit on something that works, they tend to beat it into the ground. Unsurprising, then, that they’re in the process of mimicking fictional Progressive spokeswoman Flo, introduced in 2008. Flo is what the customer service automatons in employee training videos would be like as actual people: Relentlessly perky...
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April 06, 2015  |  Discuss

Flo Article 1 rough

If the Geico caveman taught us anything, it’s that when advertisers hit on something that works, they tend to beat it into the ground. Fitting, then, that it should be Geico who introduced Flo in 2008. Flo is what the customer service automatons in employee training videos would be like as actual people: Perky, having no desire save to tell you what you want to hear, and covered...
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April 02, 2015  |  Discuss

BMW X5: The third row from hell

This commercial, or a version of this commercial (where the grandmother says something embarrassing in the third row of a car), has come on almost every break in March Madness so it’s getting a bit old. Despite that, it’s laugh out loud funny. First of all, the commercial hits on subtly introducing the features; the sun shining off the exterior, the spacious third row, and the...
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April 01, 2015  |  Discuss

A handcrafted selfie stick leads best fake April Fools’ Day advertisements

Today is April Fools Day, a day designed to trick consumers by bombarding them with fakes ads by companies trying to get in on the fun. In the Internet age it’s much harder to pull off a successful campaign that bamboozle’s an audience because the mob mentality can easily detect fibs. However, I’ve found three campaigns that had fun with the idea, even if they weren’t necessarily...
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April 01, 2015  |  Discuss

The surprisingly real Amazon Dash, which makes shopping on Amazon even more instant

Amazon has launched a totally new original product with their first official advertisement for the new Amazon Dash. This version of Amazon Dash differs from their previous variation of the product, which was aimed towards Amazon Fresh. That version was voice activated and could scan barcodes. This version of Amazon Dash is a small plastic button that you can stick wherever you want...
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March 31, 2015  |  Discuss

Jay-Z’s pretentious new ad for Tidal is more style than substance

When an advertisement starts by Kanye West saying “I just thought about like how crazy this is, how this is like the beginning of the new world,” you have to think two things: 1) There’s Kanye spouting off in hyperboles yet again 2) Whatever they are advertising must be extremely important to human existence. Well, it’s number one in this case, as Kanye is talking about...
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March 31, 2015  |  Discuss

That song from the HBO Now ad is in your head

This is the first of many posts focused on the music of an ad. Some ads have songs that get stuck in my head because they’re so catchy. It helps that many ads use mostly chorus and cut up the song to fit the ad’s timing best. This HBO NOW commercial showcases everything you can get by purchasing the streaming service including everyone’s favorites John Oliver and Game of Thrones...
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March 30, 2015  |  Discuss

Burger King: When Chicken met Fries

Burger King has returned the famous Chicken Fries. Each year these rebranded chicken tenders are released on a limited basis to create buying interest. This year the ads have been wacky. Burger King has focused on talking chickens finding love with fries and have insinuated Chicken Fries are the love-child. The ad above features a selective male chicken swiping left through the...
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March 30, 2015  |  Discuss

Ricky Gervais’ hilariously honest Optus ad

Advertisements aren’t always honest, but that can’t be said for a series of ads from Australian cable company Optus which star cheeky British comedian Ricky Gervais. Optus enlisted Gervais to be honest and upfront in promoting Netflix coming to Australia – and that’s exactly what he did. Watch Gervais admit “I’ve never heard of Optus.” He shills his series Derek,...
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March 28, 2015  |  Discuss

Timofey Mozgov’s bizzare, yet funny local commerical

Local commercials starring professional athletes are usually a treasure trove of horribleness in the best possible way. Poor production values and bad acting usually lead to a great commercial. Brew Garden cooked up this zany ad starring Timofey Mozgov and there’s a lot going on during it’s short 15 second runtime. The random backwards jersey is a nice touch, as is Mozgov constantly...
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March 27, 2015  |  Discuss

Old Spice continues their journey into bizarre with Nature commercials

Old Spice has a new line of products which are all inspired by nature. Their new smells – Timber, Amber and Citron – are featured in some new Old Spice ads which continue the company’s descent into the bizarre. A while back, we praised Old Spice for breaking the mold and trying new ideas. Their commercials were brilliantly creative and even incredibly executed, but since then...
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March 25, 2015  |  Discuss

This 1-800-Contacts ad is cringeworthy

This 1-800-Contacts commercial is just awful. Nun’s are not supposed to be this self-absorbed and superficial. I’m sure they were going for humor here, but they missed the mark on this one so badly it’s painful to watch. There is little else to say about this one.  The nun is right though – the other people suffering more than the dude in the body cast are those of us who...
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March 01, 2015  |  Discuss

Terrific ad from Fox for the Women’s World Cup

The Women’s World Cup is coming and Fox is promoting the event with an outstanding commercial highlighting both the men’s team and the women’s team. It’s not over. The post Terrific ad from Fox for the Women’s World Cup appeared first on Awful Advertisements.
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February 22, 2015  |  Discuss

This is SportsCenter ad reveals the identity of the Super Bowl sharks

You could devote an entire marketing class to the This is SportsCenter commercials. The latest proves how you can take a rather simple concept and turn it into something brilliant if you act fast enough. This ad reveals who were in those infamous shark costumes at the Super Bowl. It all makes so much sense now. The post This is SportsCenter ad reveals the identity of the Super Bowl...
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February 10, 2015  |  Discuss

The best and worst commercials from Super Bowl 49

Super Bowl 49 was a pretty exciting one on the field. Unfortunately, the same enthusiasm we saw in the tight game between the Patriots and Seahawks didn’t translate to the commercials during the breaks. It was a weird, weird Super Bowl as far as ads go. Some seriously depressing topics (horrible parenting, dead children, etc) were covered while only a handful of ads delivered any...
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February 02, 2015  |  Discuss

St. Louis saw an ad with a song about a heroin overdose during the Super Bowl

Did you think this year’s Super Bowl ads were depressing? We did too, but the St. Louis area received an extra dose of depression with an odd song about heroin overdoses. Enjoy your Super Bowl party, everyone! Here’s a kid dying from heroin! The post St. Louis saw an ad with a song about a heroin overdose during the Super Bowl appeared first on Awful Advertisements.
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February 01, 2015  |  Discuss

Cremation company has one messed up print ad

Funeral homes and cremation companies have to be extremely delicate with their marketing strategies. The topic of death is one most people want to avoid completely, so seeing an ad about it usually makes everyone pretty uncomfortable. Now, here’s a terrific example of what you should NOT do if you’re a cremation company. Presenting the most bizarre cremation ad you’ve ever...
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January 31, 2015  |  Discuss

Super Bowl Commercial Hall of Fame

Since people watch the Super Bowl as much for the commercials as they do the game and halftime show, we decided to come up with a Super Bowl Commercial Hall of Fame. What are the best of the best commercials that have aired during football’s biggest night? So below, we present the 20 that made our Hall of Fame – ranking would be too hard and arbitrary, so we’re calling it the...
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January 30, 2015  |  Discuss

Who is the most unlikely Super Bowl XLIX advertiser?

Many companies that haven’t traditionally bought ads for the Super Bowl will be jumping into the market this year. Companies like The Verge, Squarespace and Wix are all getting into the ad race in one way or the other but one company will be making history with their Super Bowl ad and they might be the most unlikely Super Bowl advertiser of all-time. The South American country...
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January 29, 2015  |  Discuss

Buying Super Bowl ads in small markets can be a winning strategy

It costs $4.5 million to get a 30 second commercial aired during the Super Bowl. That amount immediately excludes many companies from considering taking the plunge into Super Bowl advertising but some companies have been thinking outside the box in order to get their products noticed during (and after) the big game. Old Milwaukee used an interesting strategy to build quite a buzz...
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January 29, 2015  |  Discuss

Ten Super Bowl commercials already unveiled

Many people look forward to the Super Bowl not because of the game but because of the commercials. These spots cost big money and a growing trend is companies releasing their commercials early in hopes of getting some extra bang for their buck. Personally, I’m not a fan of companies releasing the ads early as the unveil during the big game is what makes them special but I can...
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January 27, 2015  |  Discuss

Zumba commercial plagues Flint, Michigan

It’s time to look at things on the local level. Some of our favorite awful ads are the ones only a small demographic get to enjoy. Remember this incredibly bad mall commercial song from Missouri? Perfect example of crappy advertising on the local level. This time we’re turning our attention to the Flint, Michigan area. To be totally fair, this won’t be the worst local ad you...
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January 16, 2015  |  Discuss
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