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Tennessee AD Danny White makes a short but strong comment about NIL in the wake of the school's split with Nico Iamaleava
Alan Poizner/For The Tennessean / USA TODAY NETWORK via Imagn Images

The first half of 2025 has brought on some new challenges for schools in the ever-evolving world of NIL and college athletics.  Particularly, those challenges have involved the transfer portal and thousands of players looking for new opportunities stemming from both financial and playing time concerns. 

Chief among them was the Vols' starting QB Nico Iamaleava, who went from College Football Playoff starting QB to gone in less than four months after no-showing at Tennessee's final practice before the spring game due to a dispute over NIL. 

Naturally, that's raised questions about the future of the sport relating to NIL guardrails, and that's something that Tennessee athletic director Danny White hinted at on Thursday evening during a stop in Kingsport on the school's annual Big Orange Caravan event. 

"I'm proud of that, I'm happy the kids are getting a piece of the pie now," White said. "We'll continue to evaluate how we can organize it better and have more controls over it. Contracts and implications on contracts may become more of a piece of that nationally as we move forward.

There's little doubt there needs to be better framework involved for agreements between players and collectives (and eventually the schools as well, particularly if an employer-employee relationship is ever legally determined or if players ultimately unionize). There needs to be enforceable terms and mutual obligations by both sides to avoid what's happened with players demanding more money and then leaving.  

Arkansas attorney Tom Mars is already in the process of taking that first step to try to recoup some money from Nico's brother, Madden, who transferred from Arkansas to UCLA recently. Mars has been hired by the collective involved in the deal. If that's successful, that could be the first of many similar collection attempts to follow. 

As such, as White noted, implications in contracts very well could be the next huge piece of the pie in the new NIL world. We're seeing the start of it now. Accordingly, the powers that be in college football would be wise to act quickly and proactively to address this growing problem head on and keep it from pervading through the sport for the near future. 

This article first appeared on A to Z Sports and was syndicated with permission.

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