Robert Deutsch-USA TODAY Sports

Beyonce stole the show during the Super Bowl commercials in the second half. The international music superstar announced the release date of her new album.

Sure, there were Taylor Swift references and Usher performed at halftime. Come to think of it, Alicia Keys, Ludacris and others appeared too.

Anyway, Beyonce’s album announcement can be seen below.

Beyonce stole the show away from the game but Taylor Swift managed to hit the jumbotron in style. The pop sensation was caught on camera chugging a drink.

Yes, celebrities are out in full force every year for the Super Bowl. But in addition to Beyonce and Swift and others, it’s seem even more so in Vegas.

Swift’s beer chug was the most electric scene of the Super Bowl up to that point, with a defensive struggle taking place on the field. She arrived to Las Vegas on Saturday, fresh off performing four nights inside the Toyko Dome in Japan as part of The Eras Tour.

Much had been made of whether she would be able to make it on time for the 3:30 p.m. local time kickoff, but you just knew there was no chance she would miss out on being in attendance for the biggest game of the season.

Swift didn’t come alone, accompanied by actress Blake Lively, rapper Ice Spice and others. The pop music superstar is once again inside a stadium suite, notably alongside Travis Kelce’s brother, Philadelphia Eagles center Jason Kelce, and Brittany Mahomes, the wife of Chiefs quarterback Patrick Mahomes.

Despite being nearly 6,000 miles away in Tokyo, Swift was the talk of Super Bowl Radio Row this week. NFL Commissioner Roger Goodell, speaking with reporters Monday, addressed the impact the pop music superstar has had on the league.

“Having the Taylor Swift effect is also positive,” Goodell said. “Both Travis and Taylor are wonderful young people, they seem very happy. She knows great entertainment, and I think that’s why she loves NFL football. I think it’s great to have her a part of it. Obviously, it creates a buzz [and invites] another group of young fans and young women who are interested in why she’s going to this game, why she is interested in this game. Besides Travis, she’s a football fan. And I think that’s great for us.”

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