The wait is over and we now have the new-look Busch Light No. 1 Trackhouse Racing Chevrolet, driven by none other than Ross Chastain. Trackhouse has officially released the paint scheme and it is even better than we could have hoped for, NASCAR fans.
Kevin Harvick served the Anheuser-Busch brand well in his time at Stewart-Haas Racing. Now,the torch is passed to Ross Chastain and Trackhouse Racing for 2024 and beyond. It makes a lot of sense to team up with the Melon Man.
Trackhouse is the most marketable team out there in NASCAR today. This partnership is going to lead to some great moments in the near future.
Ross Chastain is a great fit for Busch. The brand loves farmers, they usually have those special cans with the corn on them each year. You know with Chastain we are going to be treated to a special watermelon-flavored beer, it has to happen.
Chastain is a farmer, he comes from farmers, and he’s also a racer. There really is no better choice here for Busch Light than Chastain and Trackhouse Racing.
Here’s a better look at the scheme in still photos, via Adam Stern of Sports Business Journal.
There is just something about this scheme, maybe the mountain design with the peaks on the front end as well, or just that combination of blues and white – this car looks as cold as a can of Busch Light.
Ross Chastain looks good in Busch Light blue
This deal is major. Trackhouse Racing is still more or less the new kid on the block in the Cup Series. Yes, they have won five races in the last two seasons. But, they are still so new to NASCAR. But that is what makes them exciting.
You have, as Pitbull calls him, Ross “Off The Wall, Off The Chain” Chastain. Daniel “RAPIDO” Suárez. Then you add the rookie Zane Smith, former Truck Series champion. Three-time Supercars champ Shane van Gisbergen who won in his debut at Chicago.
Oh, and add Connor Zilisch to a development deal just for good measure, as he is one of the most talented teenagers in stock car and sports car racing today.
Who doesn’t want to be part of that? It’s no wonder that Ross Chastain landed Busch Light. He has the Jockey sponsorship. Wendy’s is coming to Trackhouse Racing in 2024. They are not just the new kid on the block, Trackhouse is the cool rich new kid on the block and everyone wants to be their friend.
Depending on how the next two or three seasons go, Trackhouse Racing could go through the roof in popularity. And they’ll do it with a cold Busch Light in their hands.
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