The Toronto Maple Leafs will wear a new logo on their helmets for home games in 2023-24.
Pizza Pizza, one of Canada’s largest pizza franchises, will replace TikTok as the team’s helmet sponsor on their blue helmets, according to the Toronto Star’s Kevin McGran.
The Maple Leafs will start showcasing the new sponsor on Tuesday night when they host the Florida Panthers at Scotiabank Arena.
The team signed TikTok as their helmet sponsor at the beginning of the 2021-22 season. This was TikTok’s first uniform sponsorship with a hockey team.
The Maple Leafs also inked a multi-year agreement with the Dairy Farmers of Ontario that would see its “Milk” insignia appear on team sweaters starting in 2022-23.
Pizza Pizza is a Canadian franchise whose headquarters are located in Toronto. Its restaurants are mostly in Ontario, with other locations in Quebec, Nova Scotia, New Brunswick and western Canada. It has over 500 locations, including 150 non-traditional locations. It was founded in 1967.
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