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5-Star LSU Commit Posts Two-Word Message After Massive NIL Deal Revealed

Originally posted on Athlon Sports | By Matt De Lima | Last updated Jun 4, 2025 4:28 PM ET

NIL deals are growing larger for college football athletes as brands and schools try to secure partnerships with some of the most talented young athletes in the country. One such deal was struck on Wednesday between five-star LSU wide receiver commitment Tristen Keys, a Hattiesburg, Miss., native, and athletic apparel and footwear juggernaut Adidas.

Adidas announced the news on social media with a caption that read "Don't blink or you'll miss the future."

Per 247Sports, Keys is the No. 3 player in the country, the top receiver and top player from Mississippi.

In response to Adidas' social media announcement, Keys replied, "Gods Plan ."

Gods Plan #Blessed #threestripew #adidasfam https://t.co/gGYFIXaDNG
— Tristen(TK5)Keys 5⭐️ (@Tkgot5) June 4, 2025

In March, Keys announced his commitment to LSU. He chose the Tigers over offers from Alabama, Tennessee, Auburn, Miami and several other big-time schools. Last year, the 6-foot-2.5, 180-pound receiver caught 40 passes for 839 yards and 12 touchdowns in 10 games played.

In explaining what would drive his commitment, Keys explained some of it had to do with a school's offensive scheme.

“I want to play in an air raid offense, for a great staff and in a great environment. I want to be surrounded by the right people,” Keys told On3. “For me, great relationships with the coaches and the team are important. It is about finding that place I can call home.”

In On3's NIL 100, Keys appears at No. 19 on their list of highest NIL valuations among high school athletes.

The Tigers are No. 2 on On3's team recruiting rankings for 2026. Keys and defensive lineman Richard Anderson are the Tigers' top commitments thus far.

This article first appeared on Athlon Sports and was syndicated with permission.

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