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‘I could care less’ - Urban Meyer responds to Deion Sanders’ subjective change he wants to see in college football

Originally posted on A to Z Sports | By Brandon Little | Last updated Jul 21, 2025 9:39 AM ET

With new revenue-sharing rules on the way for college football, even more change is coming to a sport that already looks very different from what it did a decade ago.

Not long ago, Colorado head coach Deion Sanders called for a salary cap to accompany the revenue sharing at Big 12 Media Days. Schools are set to distribute over $20 million to athletes, with players also able to earn more through NIL deals. Sanders wants to see a cap put in place on that total compensation.

Former Ohio State head coach Urban Meyer had quite the response to the idea of a salary cap—and he wasn’t having it.

“I could care less. I mean, this is, I think, the 780th time we have talked about this — but it will never happen,” Meyer said recently on his podcast, The Triple Option. “It will never happen because Colorado is not the same as Ohio State and Alabama and big market cities that have alumni that are willing to do that.”

“But in a perfect world, you’d like it to be like the NFL, but it’s not. It’s like Major League Baseball. And we’ve said this over and over again—you’ve got the starting left side of the infield for the Dodgers making more than most major league teams. That’s going to happen.”

Meyer has a point. Programs like Alabama, Ohio State, Georgia, and Michigan will continue to be in the mix because they invest significantly more in football than programs like Colorado.

Some massive deals are being handed to players, and schools that can’t offer seven-figure packages are getting left behind in major recruiting battles. That’s just the reality of where college football is headed, and even the introduction of revenue sharing likely won’t change that.

This article first appeared on A to Z Sports and was syndicated with permission.

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