Oklahoma Catching Heat For Being 'Obsessed' With Texas

While the photos were intended to highlight the future of the quarterback room, some fans noticed similarities to Texas recruiting content and took aim at the Sooners’ strategy.

That led to replies and quote tweets suggesting Oklahoma’s media push mimicked Texas’ past marketing style. Others took it a step further, accusing Oklahoma of being too focused on what their rivals in Austin are doing.

The word “obsessed” began circulating in responses, particularly from Texas fans who felt the Sooners’ content looked familiar. The rivalry between the two programs, one of college football’s oldest, often spills onto social media during recruiting season.

The Sooners and Longhorns are heading into their first seasons as SEC members, raising the stakes on and off the field. Recruiting battles have already intensified as both programs try to maintain momentum in the new conference landscape.

This latest round of online reactions is just another example of how competitive the rivalry remains, even in the offseason. Social media comparisons, especially around graphics and presentation, have become part of the back-and-forth between the fanbases.

While Oklahoma has not responded to the criticism, the buzz around the post shows how closely every move is watched. For both Texas and Oklahoma, perception continues to matter just as much as production, even in June.