POKÉMON and Hershey’s Kisses Announce a Chocolatey Collectible Collaboration

There are 151 unique foil designs draw inspiration from the original Kanto region Pokémon. So each time someone unwraps one of these unique Hershey’s Kisses, it becomes a chance to discover, trade, and as the saying goes, “catch ’em all.” From Pikachu to Mew, each Hershey’s Kisses chocolate is wrapped up like a Poké Ball. In a statement, the Hershey Company’s Ashley Reeb said the following:

Our collaboration with Pokémon combines the timeless appeal of Hershey’s Kisses chocolates with the joy of discovery and collecting — making it more than just a treat. The special-edition foils may spark a little friendly competition but also unite fans around their love for milk chocolate and Pokémon.

As a way to help fans show off their finds, the Hershey’s Kisses brand is also debuting a limited-edition Collector’s Case. They’ve designed it to specifically hold all 151 chocolates. This way, Pokémon fans can proudly display their Hershey’s Kisses & Pokémon collection and fuel the chase to find every Pokémon. And the fun doesn’t end there. Throughout the summer, fans can log on to Hersheyland.com/Pokemon to track which Pokémon foils they’ve managed to find. Using the site, they can then monitor progress and unlock digital certificates to share on social media.

Pokémon aficionados will be able to find these Hershey’s Kisses in 10.1 oz and 34.1 oz bags at participating retailers nationwide this summer.