Cincinnati Bearcats Announce New Deal With Nike

The Bearcats have reached a new agreement with NIKE through 2029. The contract with start in 2025. 

The Bearcats will wear Nike uniforms, shoes and other accessories according to the announcement.

“We are excited to continue our partnership with the industry leaders in apparel, performance and style,” Cincinnati Director of Athletics John Cunningham said in a statement. “It has been great to see the C-Paw reunited with the Swoosh and Jumpman logos since this summer. We are thrilled to take that partnership with Nike and Jordan Brand to the next level and keep Bearcats student-athletes outfitted in these iconic brands for years to come.”

Cincinnati's deal with BSN Sports began earlier this year. This agreement ensures UC will remain with Nike and Jordan Brand through 2029.

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