Eddie Hearn Signs Tom Aspinall To Matchroom Talent Agency

Eddie Hearn has launched Matchroom Talent Agency, announcing UFC heavyweight champion Tom Aspinall as his first signing. 

While the 32-year-old Aspinall remains under a long-term fighting contract with the UFC, this move effectively hands the keys to his “out-of-cage” empire to Dana White’s primary rival in the boxing world. Insiders are viewing the signing as a direct “revenge move” following Zuffa Boxing’s aggressive entry into the UK market last month.

Just two weeks ago, Dana White shocked the industry by poaching Matchroom’s Conor Benn for a massive $15 million one-fight deal under the Zuffa banner. By signing Aspinall to a commercial and advisory deal, Hearn has successfully “inserted himself” into the UFC’s infrastructure. Matchroom will now steer Aspinall’s global branding, digital rights, and legal interests.

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“I started my professional career in Athlete management and over the past 30 years, I have built a wealth of experience in building global superstars. We believe in partnership and transparency with our clients but, most importantly, always delivering exceptional and innovative work. Grounded in honesty and fierce commitment, Matchroom Talent Agency is about transforming careers through relentless ambition and telling it straight.

“At the heart of everything we’ve done as a business over the last 40 years is identifying ordinary people, who have extraordinary talent. It has become a guiding principle to seek out people who are humble but heroic in equal measure. Their journey is our journey. Their triumph, our purpose.

“UFC World Heavyweight Champion Tom Aspinall is the perfect embodiment of that – and he is the ideal, inaugural member of our team. “We believe in creating opportunities where others see obstacles in turning potential into greatness. So, the message is loud and clear to all: Join us on this journey. We are officially open for business,” Hearn said

“I’m really excited to welcome Eddie [Hearn] and the Matchroom Sport group in a commercial and advisory role, and to become the first athlete to join the new Matchroom Talent Agency. “Eddie has built one of the biggest brands in Sport and understands how to take athletes to the next level, both inside and outside of competition. I’m really looking forward to working together and exploring some exciting opportunities as I continue my journey back into the cage,” Aspinall stated