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WWE’s Latest Announcement Sounds Alarm For AEW

Originally posted on Athlon Sports | By Dean Koutouratsas | Last updated May 27, 2025 3:47 PM ET

In the world of professional wrestling, two promotions have been at the top of the business for the past couple of years: WWE and AEW.

Now the two companies plan to go head-to-head over viewership on July 12, the date of AEW's "All In: Texas." That is AEW's biggest show of the year, and it's the same day as the NXT "Great American Bash Atlanta," one of WWE's more prominent pay-per-view cards of the year.

WWE’s announcement could mean bad news for AEW’s ratings with a possible split in viewership.

NXT ‘GREAT AMERICAN BASH’ will officially be going head-to-head with AEW ‘ALL IN: TEXAS’.

Both shows will take place on the afternoon of Saturday July 12th 2025. pic.twitter.com/NHHuSOH4OE
— Wrestle Ops (@WrestleOps) May 27, 2025

The two companies have battled for views ever since WWE began airing NXT on Wednesdays at the same time as AEW’s flagship show “Dynamite.” As of November, NXT held a slight advantage in the “Wednesday Night Wars,” averaging 619,000 viewers compared to AEW's 523,000, according to Forbes pro wrestling writer Alfred Konuwa.

But NXT has widened the ratings gap over the past few months by amassing 874,000 viewers, while Dynamite fell to 329,000. These changes could be due to WWE’s show moving from USA Network to the CW in October and AEW signing and beginning a streaming deal with Max in January.

WWE has also decided to depart from cable television and move to streaming, signing a major contract with Netflix to broadcast Monday Night Raw, its most notable weekly show.

This article first appeared on Athlon Sports and was syndicated with permission.

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