Bryson DeChambeau And LA Golf Split

Back in 2018, Bryson DeChambeau made a big move in his career.  He partnered with a club manufacturer, LA Golf, as an ambassador for the company.  Like any equipment-athlete partnership, this came with its benefits.  Like early access to new clubs, sponsorships, and most importantly for DeChambeau, custom clubs to his specifications.  However, that partnership has come to an end, similar to Jon Rahm parting with TaylorMade.

Bryson DeChambeau’s Relationship With LA Golf

DeChambeau has been a business partner in LA Golf.  Yes, he was used as a point of advertising, but he had more say in the business than a spokesperson would.  He had a lot of say in the designs of clubs and the parts that went into them.  On the field, LA Golf clubs were his preferred brand.  These were custom clubs in every sense of the word.  DeChambeau was heavily involved in their construction from the shafts to the heads.  He had them in his bag and in his hand when he won the delayed 2020 US Open.  He had his clubs with LA Golf heads last year during his tournaments and during the 2025 Masters.  However, DeChambeau was only a 2% owner of the company, and that became a sticking point.

DeChambeau and LA Golf Split

Recently, Reed Dickens, the CEO of LA Golf, sat down with DeChambeau’s consultant to talk about his stake in the company.  In an interview with Golf.com, Dickens shared what happened behind those closed doors and how it led to the partnership coming to an end.

“Bryson and I actually have some of the same tendencies, and I have nothing but respect for him,” Dickens said during a 90-minute interview.  “But he has this new consultant, a McKinsey-consulting type guy, and this guy says to me that Bryson is gonna walk unless he gets 51 percent. Bryson’s got 2 percent of the company. And I think the guy doesn’t realize that he’s dealing with a redneck. And I say, ‘There’s no path for that.’ They played chicken with me, and now we’re going to graciously part ways.”

Dickens went on to say that he appreciates his time with DeChambeau.  However, DeChambeau needs someone there 24 hours a day to “build him his own clubs, and that’s not scalable for us.”

Post Split

At the time of writing, DeChambeau hasn’t spoken on the issue on social media.  However, the split was amicable.  Meanwhile, DeChambeau is expected to keep using the LA Golf clubs he already has and will most likely continue being a client of the business.  He just won’t have much say on the business side of things.   Reed Dickens acknowledges that it won’t be easy going forward without one of the most influential golfers today, but other pros are adopting his clubs, like Sergio Garcia.  Dickens remains confident in the quality of the products his company produces and is hopeful for its future.  He believes that they are innovative enough to get through this period.  Bryson DeChambeau will attest to the club’s quality, and it is likely to see more players using them on the course as time goes on.