The NBA Finals started off sluggish, when it comes to viewership. Despite an excellent product on the floor, like Tyrese Haliburton hitting the game-winner in Game 1, people just weren’t watching as they should have been.
The series continued to be entertaining and this ultimately led to more fans tuning in. A new report has come out stating that Game 7 between the Oklahoma City Thunder and Indiana Pacers was the most-watched NBA Finals game since 2019.
This year’s Game 7 averaged 16.53 million viewers and peaked at 19.28 million during the second half. This is the first time since Game 6 of the 2019 Finals that a game had over 16 million viewers (18.34 million).
Game 7 of the 2025 NBA Finals was the most-watched NBA game since 2019, per @RealGM pic.twitter.com/LDFcmJa2ow
— NBACentral (@TheDunkCentral) June 23, 2025
The entire seven-game series has also accounted for the seven most-watched primetime television programs over the past two months. This is great news for the NBA, as it struggled to gain viewership throughout the regular season.
Hopefully, more small-market teams can reach the NBA Finals and play for a championship. This is good for the league and it may eventually bring more fans in, ones that are sick of all the top teams winning every season.
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