The continuity-conscious Bulls have fans seething in red

The frustration among many Bulls fans isn't based just off Chicago's inability to get into the Damian Lillard sweepstakes. Nor is it based on missing out on making a play for Jrue Holiday, who for some reason was viewed as a consolation prize after Lillard landed with the Milwaukee Bucks.

The Bulls had neither the draft capital nor the players the Blazers wanted. 

The frustration is growing rapidly because teams who were in the playoffs and recently appeared in title games are not settling into complacency, as the Bulls seem to be. 

Two years removed from an NBA championship, the Bucks sacked head coach Mike Budenholzer and jettisoned a key two-way player in Holiday with the hope of pairing Giannis Antetokounmpo with more scoring punch from Lillard. 

One year away from the Finals was enough for the Celtics to trade their best defender and emotional leader in Marcus Smart and bring in Kristaps Porzingis to boost their frontcourt scoring and rim protection. 

Even the Miami Heat, who have played in two NBA Finals the past three years, expressed a willingness to flip their roster, albeit on their terms, if it meant adding Lillard. And you can bet that team won't hesitate to continue making moves. 

The Bulls, however, seemingly love their roster and continuity.

They stuck with a head coach in Billy Donovan, who has done little to use the talents on the roster. That includes alphas Zach LaVine, DeMar DeRozan and Nikola Vucevic, who don't complement each other.

The Bulls trust that Patrick Williams will finally have a breakout year and Coby White’s improved ball-handling translating into him possibly becoming the team’s lead guard.  

That faith will need to manifest itself into something tangible that both players have failed to realize in their short respective careers.

"Continuity" is becoming a buzz word that seems to have shades of laziness and incompetence attached to it. 

How else do you explain investing in players who never felt like a team in the first place?