Bills fans boo at the arrival of Taylor Swift for playoff game vs Chiefs

In the Chiefs’ win against the Dolphins last week, Kelce had seven catches on 10 targets for 71 yards – but no scores. Swift’s box in Highmark Stadium is sure to go wild if the tight end finds the end zone against the Bills.

Taylor Swift jacket helps Kyle Juszczyk’s wife go viral

Taylor Swift’s impact on the NFL and its fanbase has been monumental this season and it’s been especially beneficial for Kristin Juszczyk, wife of San Francisco 49ers fullback Kyle Juszczyk. Knowing that thousands of women tuned into Chiefs games this season to spot the Grammy Award-winner and her game-day outfits, Juszczyk made one of the most business-savvy moves possible.

The Designs by Kristin designer sent Swift one of her custom repurposed jersey jackets to wear for the Chiefs game against the Miami Dolphins. Swift and Patrick Mahomes’ wife Brittany rocked the looks by Juszcyzk to the game and since then, the designer’s gained more than 500,000 followers on Instagram in less than a week.

Swift and Mahomes weren’t the only ones in custom Designs by Kristin jackets last weekend. Taylor Lautner, Twilight star and notable Detroit Lions fan, also went viral when he opened a package on the field at the Lions-Rams game and pulled out a jacket to wear. He was already wearing a jacket but he threw the old one to the ground in favor of the Designs by Kristin jacket that was made from an Aidan Hutchinson jersey. Coincidentally, Lautner and Swift dated briefly in 2009.

“TEAM JACOB FOR LIFE!!!!” Juszczyk shared. “@fedex hand delivering this to him on the field after it got delayed from weather!!!! I’m forever in debt to FedEx!!!!!”

On her social media, Juszczyk shared that she’s made custom pieces for Simone Biles, Brandon Aiyuk, Claire Kittle and Deebo Samuel as well. Prior to creating garments for NFL-loving stars, she was creating her own snazzy 49ers game outfits for years.