The noise is louder than ever around Travis Etienne Jr.—but if you ask the former Clemson legend, he’s never been more locked in.
Just one year removed from back-to-back 1,000-yard NFL seasons, Etienne’s production dipped sharply in 2024 as the Jaguars’ run game unraveled behind one of the league’s worst offensive lines. His 3.7 yards per carry marked a career low, and he failed to crack the 600-yard mark in rushing for the first time as a pro.
That dropoff cost him his spot on ESPN’s top 10 running backs list, a reflection of both performance and Jacksonville’s broader offensive dysfunction.
After ranking No. 10 in the 2024 preseason, Etienne was left off this year’s ESPN list, which is based on votes from more than 70 league executives, coaches, and scouts. The annual rankings consider top-10 votes, composite averages, film analysis, and input from insiders across the league.
As new names emerged and others returned from injury, Etienne became one of several players who fell off the chart due to performance and team struggles.
He rushed for just 558 yards and two touchdowns last season, despite starting 15 games. Jacksonville ranked 26th in rushing offense, and the backfield became increasingly crowded late in the year.
Now, with the Jaguars turning the page under new head coach Liam Coen, Etienne’s role in the offense will be a key storyline heading into 2025. His versatility still makes him a valuable weapon in Coen’s system, which is built on movement, screens, and creating space for playmakers.
“He’s been getting me in a lot of space,” Etienne said of Coen. “He has a great feel for the game. It’s more about players than plays with Liam.”
While the offseason saw Jacksonville draft two running backs and rumors swirled about a potential Etienne trade, Coen shot them down emphatically, calling the speculation “absolutely inaccurate.” Etienne, playing on his fifth-year option, has responded with his trademark calm and grind.
“You’ve got to be where your feet are,” he said. “Wherever I’m at, I’m going to be good.”
That mindset helped make him one of the most electric players in Clemson history—and now, entering a contract year and fighting for his long-term role, it could power a major bounce-back season in the NFL.
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