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Dana White’s UFC 320 Press Conference Suffers as Puka Nacua’s Rams vs. 49ers Game Dominates NFL Thursday Night Football
Jasper Colt / USA TODAY NETWORK via Imagn Images

All’s well that ends well,” the Bard wrote. But what happens when the beginning itself is shaky? The buildup to UFC 320 sparked a frenzied discussion across social media. Headlined by Magomed Ankalaev and Alex Pereira’s rematch, the stacked card is almost ready to be unveiled at the T-Mobile Arena. However, as some reports suggest, on its way to the grand finale, the event has already run into a few tremors.

The final press conference for UFC 320 is underway, and compared to past events, it appears to be drawing far less attention. As pundits debate the plummeting numbers and their causes, one possible explanation is that many fans are busy watching Thursday Night Football – the Los Angeles Rams, led by wide receiver Puka Nacua, hosting the San Francisco 49ers.

A tweet from Jed I. Goodman highlighted the viewership figures for all UFC events in 2025, and in comparison, the numbers for UFC 320 may raise concern. “The live #UFC320 press conference on the UFC YouTube channel peaked with 39.4K+ viewers (8:00 PM ET),” he wrote.

By contrast, the 6 p.m. stream of UFC 319 drew 110.7K viewers, while UFC 318 had 46.2K viewers watching around the same time.

This article first appeared on EssentiallySports and was syndicated with permission.

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