In the digital age, fame can come with just the click of a button. That was certainly the case a year ago for Anna Frey, a high school tennis standout from Farmington, Utah, who became an overnight TikTok sensation due to her resemblance to Brock Purdy in the lead-up to Super Bowl LVIII. Her 831,000 Instagram followers and over 2 million TikTok followers has increased her following and endorsements. Frey became an instant hit – even receiving an invite to the 2024 Super Bowl. Now, the teenager is back in the spotlight once again, though this time, it’s not related to social media. After signing NIL (Name, Image, and Likeness) deals with FILA and HEAD USA this past November, the 17-year-old high school junior inked her third NIL deal this past Sunday with Nerds. Despite not yet stepping foot onto a college campus, Frey’s tennis career looks far more promising than her social media use. She has already paved her way on the list of most valued NIL women athletes alongside LSU’s Livvy Dunne and the Cavinder Twi
This article first appeared on NIL on SI and was syndicated with permission.