Jerry Jones Admits What Everyone Already Knew About Him

The truth comes out.

For how many years now have fans and media members made the assertion that Jerry Jones cares more about eyeballs than championships?

In Jerry's world, all publicity is good publicity. And the 82-year-old oil maverick recently admitted as much while speaking at an event for the new Netflix docuseries "America's Team: The Gambler and His Cowboys."

During a red carpet interview, Jones appeared to say the quiet part out loud. Telling the reporter in question: "I do believe if we're not being looked at, then I'll do my part to get us looked at."

"The beautiful thing for networks or, if you will, streaming companies, is that the NFL is a 365-day-a-year interest factory. A lot of programming you have to spend as much to promote it as you do to make it. The Cowboys are a soap opera 365 days a year. When it gets slow, I'll stir it up," Jerry explained.

"It's wonderful to have the great athletes, have the great players, but there's something more there," he concluded. "There's sizzle, there's emotion, and if you will, there's controversy. That controversy is good stuff in terms of keeping and having people's attention."