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Mike Tannenbaum's The 33rd Team Moves Into NCAA, NIL Consulting
Sep 25, 2011; Oakland, CA, USA; New York Jets general manager Mike Tannenbaum during the game against the Oakland Raiders at O.co Coliseum. Kirby Lee-Imagn Images
Building an NCAA football program is radically different today than it was just a few years ago. A big reason for that is the business element brought from Name, Image and Likeness (NIL). Resource management is suddenly a massive part of building a successful college football program. Given this still new landscape, it would be nice if NCAA programs could seek out guidance from a company with a wealth of experience in asset management directly related to building football organizations. That's where Mike Tannenbaum's company, The 33rd Team, comes in for college football programs. Tannenbaum is a former NFL executive and current ESPN analyst with nearly three-decades of NFL experience. He was part of the New York Jets front office from 1997 to 2012, eventually serving as the team's general manager and senior vice president of football operations from 2006-12. One could easily argue the Jets' best roster and most successful team since their Super Bowl win in 1969 came during Tannenbaum's watch. In 2015 the Mia

This article first appeared on NIL on SI and was syndicated with permission.

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