NFL Academy Player Makes History with First-Ever International NIL Deal

NIL just went global, and Luke Francis Jr. is leading the charge.

In a move that’s redefining the boundaries of name, image, and likeness (NIL) rights, 17-year-old defensive force Luke Francis Jr. has become the first international high school athlete to ink a NIL deal. The U.K.-based NFL Academy standout signed with TeaVoila, a premium wellness tea brand, in a landmark cross-border partnership that blends athletic excellence with wellness culture.

Known as “The Trench Titan” for his dominance on the line of scrimmage, Francis is more than just a powerhouse in the trenches — he’s now the face of an emerging global NIL era. His representation, brokered by Next Play Nation (NPN) CEO Jerrit Judie and solidified with support from Coach Tony Charles of the U.S. Army All-American Bowl & National Combine, reflects the growing ambition to elevate young talent across borders.

“This partnership reflects the expanding reach of NIL opportunities and the rising demand for international athlete representation,” Judie stated. “It’s more than a brand deal — it’s a global partnership that empowers young talent and elevates athlete branding across continents.”

Francis joins TeaVoila as an official brand ambassador, aligning with their mission of promoting mindfulness, health, and excellence. CEO Souzan Gerami says the decision was simple. “Luke embodies discipline, positivity, and the pursuit of excellence — values that resonate with our wellness philosophy.”

With NIL legislation still evolving outside the U.S., Francis’s deal sends a powerful message: international athletes can — and will — participate in this rapidly changing sports marketing landscape. His role includes digital campaigns, event appearances, and wellness advocacy aimed at young, health-conscious sports fans across both continents.

Already a standout in the NFL Academy pipeline, Francis is expected to draw interest from major U.S. college programs in the coming recruiting cycles. His NIL deal could become the blueprint for rising global stars hoping to monetize their value and personal brand before even stepping on American soil.

One thing is clear: NIL is no longer confined by geography. Luke Francis Jr. just opened the door — and it’s only the beginning.