Tom Brady Announces Personal News Outside NFL on Friday

Originally posted on Athlon Sports | By Paolo Songco | Last updated Sep 19, 2025 8:43 PM ET

Tom Brady has been a busy man of late. With the NFL season in full swing, the seven-time Super Bowl champion is preoccupied with his broadcasting work for Fox Sports, along with his involvement as a part-owner of the Las Vegas Raiders — a combination that has raised some eyebrows in the football world.

Brady, however, has not forgotten about his personal endeavors away from the field. One of which is his Boston-based athletics company, Nobull. Brady became the second-largest shareholder of the company after he merged his own health and apparel brands, TB12 and Brady, with Nobull back in 2024.

On Friday, Brady took to Instagram to share an announcement about Nobull’s latest hybrid training shoe, the Drive Ripstop.

"New drop " the 48-year-old poster on his Instagram stories.

Tom Brady announces Nobull's latest shoe drop

(via @tombrady on IG) pic.twitter.com/ibJeh5vqNg
— Paolo Songco (@PaoloSongcoNBA) September 20, 2025

Nobull first made its name in the market by offering apparel for CrossFit, but they have since expanded into other sports. Their latest release, the Drive Ripstop, is marketed as a hybrid shoe that is designed for mixed workouts, such as lifting and cardio, as opposed to being limited to just a single purpose.

The Drive Ripstop went on sale on Friday and retails for $149. It would not be a surprise if the fans see Brady sporting this pair in one of his future workout sessions.

As for his current day job with Fox Sports, Brady will be back on the call on Sunday for the Week 3 clash between the Dallas Cowboys and the Chicago Bears alongside Kevin Burkhardt. Expect the former three-time AP MVP to provide his expert analysis for what should be an intriguing matchup.

This article first appeared on Athlon Sports and was syndicated with permission.

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